stickiness n : the property of sticking to a surface
- the property of sticking or adhering; adhesion
- warmth and humidity, as on a muggy day
- In the context of "economics|of prices or wages": the tendency to stay the same despite changes in the economy
- (marketing, interface design) stickiness is having unique attributes that make a product indisposable and valuable to its owner. The stickiness of a cellphone is its ability to tell correct time, locate its user, allow its user to remain connected to the world independent of where the user is .
- a research measure that captures the extent to which viewers
wish to spend more time looking at or reading a print ad.
- The low stickiness rating helped explain why our ad’s brand linkage rating was so low: people were turned off by the blurriness of the main photo.
Stickiness or the quality of being sticky can refer to several things:
- the physical phenomena of adhesion and cohesion
- the defining physico-chemical property of glue
- Sticky note
- Sticky (economics)
- Sticky (comics)
- Sticky content on the Web attracts visitors to return to the site and/or spend long periods of time on the same site.
- Sticky windows, in computing, refers to making a window visible on all virtual desktops
- see also: Sticky bit, Sticky keys
stickiness in German: klebrig